Group Account Director, Paid Social

Company Description

Spark Foundry is the agency that is shaped by ideas. We believe everyone’s ideas are powerful – big or small. Our knack for exploring them makes us better.

We strongly believe in collaboration, where a thriving working relationship leads to everyone’s best work. Luckily, this conviction attracts likeminded clients and talent to create a positive and magnetic team.

We’re constantly adapting to each of our clients’ businesses’ needs to avoid stagnation. This ensures that our clients get the best service to tackle their future-facing challenges and that our team stays on their toes.

Above all, we love to go above and beyond what’s expected of us. We’ve done this through media innovation that is recognized by both the industry and by our clients who reap the benefits.

The near future is very bright for Spark Foundry, whether that’s a result of Publicis Groupe’s investment in groundbreaking global & local tools and data solutions or because of the contagious momentum amplified by new team members and new clients.

Job Description

Role Overview:

The Group Director, Paid Social is a critical agency and client partner role demonstrating leadership, strategic direction, accountability, business acumen and vision for their portfolio of businesses. The Group Director, Paid Social effectively leverages experience, knowledge, and skills to drive innovative thinking and set challenging team goals and objectives by balancing client, company, and team needs. Oversight and approval of the development of objectives and strategies, as well as the related ideation to support such goals. Must ensure that tools and systems are effectively applied to planning and buying activities, with the goal of optimizing deliverables and providing solid rationale to recommendations. This position will have day-to-day relationships with senior client leaders, and serve as the key Starcom contact for partner agency leads, as well as internal Starcom and industry responsibilities. In addition, the role acts as the steward and mentor for the full team, ensuring strong team unity and ways of working, optimizing talent utilization and growth among all team members.

Key Responsibility:

• Manage all aspects of the client business providing superior customer service while maximizing business opportunities
• Responsible for meeting business KPI’s and development of business plans
• Lead and manage paid social strategic channel planning activities associated with assigned discipline
• Establish and grow a strong relationship with multiple senior client stakeholders through a demonstration of industry knowledge and of the application to business challenges
• Steward relationship with outside agency partners (platforms, creative, PR, promotion, etc.)
• Work with analytic partners to gauge media performance and KPI’s to determine the extent to which the original objectives and strategies were met
• Manage team ensuring all team members are delegated work appropriate for their level and experience and that the team remains challenged and engaged
• Actively incorporate tools into client planning process/lead workshops in Facilitator role
• Understand client compensation structure and implications of plan changes
• Acts as a positive role model through example
• Proactively keep abreast of industry trends and share knowledge with team
• Mentor the team to maximize individuals’ growth, and harness the strengths and opportunities of each team member
• Work closely with their direct report to optimize any revenue opportunities within the agency at large

Qualifications

• Minimum 3 years as Associate Director/Director experience
• University or College degree/diploma in Media, Marketing, Business, Project Management or related field
• Direct client service experience
• Demonstrated supervisory, delegation and strong mentorship skills
• Proven track record of client and team success
• Working knowledge of appropriate tools Proficient with Microsoft Office Suite

Additional Information

Publicis Media has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture.

In addition to providing continuing opportunities for career growth we are proud to offer our employees market leading benefit and incentive programs. This includes a flexible plan that will allow you to save in any way you like, from covering student loans to an RRSP.

We value your time away from work to recharge and provide an industry leading vacation package that starts at a minimum of 3 weeks. Plus, you’ll have extended long weekends throughout the year with an additional day off and a holiday closure in December. You can also celebrate with a day off for your birthday!

We take your health and well-being to heart with a free membership to Headspace and provide a wellness credit that allows you to choose what’s most important you From exercise bikes, to vision and massages you can decide what suits your lifestyle. It’s not done yet, we also provide credits for your tech too. Anything from new speakers to streaming services, the choice is yours.

We listen to our employee feedback and are constantly updating our programs to ensure we stay an industry leader.